@MarketingMax
 | |
| Guest podcast appearance, 2025 | |
Occupation | Entrepreneur, investor, growth marketer |
Known for | Growth marketing, paid advertising, revenue growth consulting |
| Statistics | |
Newsletter Subscribers | 425,000 |
Active Social Followers | 172,496 |
Revenue Generated For Clients | $107,000,000+ |
| Details | |
Specialty | Lead Generation • E-commerce Growth • Paid Advertising • Growth Hacking • Creative Copywriting |
Notable B2B Clients | HubSpot • TechDay • monday.com • State Farm • Ahrefs |
Notable Consumer Clients | Licorice.com • Birdie Houses • Bling20 • Bareburger • Bordelle |
Awards | Highest ROI Google Ads Campaign — 2020 Drum Awards Best Creative Optimization — 2020 Drum Awards People's Choice Newsletter Award — 2026 Newsletter Awards |
Golf Handicap | 6.5 |
Max is an American entrepreneur, investor, and highly sought-after growth hacker best known for helping companies of all sizes and in all industries acquire customers profitably.
He started on Wall Street as an Investment Banker, helping early-stage companies raise capital, and left in 2016 to build a performance ad agency after one of his clients said they had a terrible experience hiring multiple Facebook ad agencies.
Max turned that ad agency into one of the highest-performing digital ad agencies on the planet (delivering unbeatable ROAS) and sold it to a private equity fund in 2021. Since then, he has earned 500,000+ total followers across his daily newsletter & social channels.
How You Can Work With Max
Get In Front of His Audience
He and his team publish newsletters, social media content, podcasts, and educational resources daily to his significant social following and newsletter audience of 325,000 daily active tech & ecom readers. Partners can seamlessly get in front of Max's audience by by sponsoring newsletters, collaborating on educational social content, or launching integrated campaigns across multiple channels to reach B2B business decision-makers rather than broad audiences. You can learn more about reaching Max's audience here.
Have His Ads Team Increase Your ROAS
In early 2026, Max relaunched the ad agency he sold to Private Equity because he saw the desperate need tech & ecom brands have to generate profitable results from their performance ad campaigns.
On the back of countless advertising awards & and tens of millions of dollars in managed spend experience. He and his team are actively helping companies make $4 for every $1 spent on their digital ads.
He personally is offering free ad account audits here
Consulting & Fractional CMO
As a consultant and fractional CMO, @MarketingMax works alongside founders and leadership teams to identify growth opportunities that are often overlooked. His work spans positioning, customer acquisition, pricing, product launches, marketing systems, hiring, newsletter growth, paid advertising, and overall go-to-market strategy. Whether the challenge is generating qualified leads, improving ROAS, or finding entirely new customer segments, the focus is almost always the same: uncover the highest-leverage growth opportunity first. See if you are a fit to hire Max as your Fractional CMO here.
The Three Laws of Marketing
Through his media and marketing businesses, Max occupies a rare position: studying the world’s most effective marketing strategies while seeing firsthand how they perform inside real businesses.
After analyzing thousands of campaigns and advising on countless growth decisions, he developed The 3 Laws of Marketing... three fundamental principles that, when properly implemented, all but gurantee a positive investment in your marketing and advertising spend.
Law 1️⃣ - Outcomes
Almost every company on planet Earth says what it is. The most successful companies on planet Earth say what the customer will be or get when they buy the product.
Example: Nike doesn't say "we make the best shoes." ... They don't even say "Our shoes will make you run faster." ... They show champions wearing the shoe, indicating that if you bought this shoe, you could be a champion like them.
Law 2️⃣ - Frequency
Countless scientific studies say someone needs to see or hear your brand at least five times before they decide whether to purchase. That number is closer to 12 when you sell a B2B product with a lifetime value of more than $10,000.
Yet, almost every company Max meets with says they sent a few cold emails and didn't hear anything, or that their ad account is stuck at a 2 frequency score. In reality, they need to be hammering their target audience with value countless times.
Law 3️⃣ - Social Proof
If law #1 is all about indicating what your product/service can do for something, this law is all about proving you will give them that outcome. You can never have enough social proof. And not in the form of logos on your website! Max works with clients to often replace hundreds of sales copy on websites with meaningful testimonials.
You don't need the biggest/longest testimonial or case study. But if your hero tagline is "you could save 15% Or more on your car insurance: by switching to Geico, you should probably send people to a page with thousands of people saying, "I switched and saved 26%," "I switched and saved 17%," and "I switched and saved 40%."
Biggest Wins
Rather than listing clients, the following projects represent a few examples of strategies that produced large business outcomes.
Turned $7,000 of Google Ads spend into $1.2 million in revenue, earning Highest ROI Google Ads Campaign at the Drum Awards.
Increased one beauty brand's Meta advertising performance from roughly 2X ROAS to more than 6X ROAS without changing the product or increasing advertising spend. The increase came from discovering an overlooked customer segment.
- Reduced cost per commercial real estate loan request by roughly 75% while helping generate more than $14 billion in loan requests.
Grew a neighborhood gym from ~$400,000 to more than $2 million in annual revenue through a combination of offer positioning, Google Ads, Meta Ads, landing page optimization, and outbound outreach.
Doubled the revenue of his own advertising agency in under ninety days using his signature Google Ads strategy.
What They Say About Max
“A great marketer eschews vanity metrics and stays focused on our target audience, they understand empathy in framing a message and are ridiculously passionate about our success through the success of their clients, that's Marketing Max's DNA."
"Having worked with Max for 3+ years, I can comfortably say Max is one of the greatest marketing minds on planet earth. His strategy and funnel work have single-handedly led to millions of dollars in revenue for my business! He makes things easy to understand and implement for my team."
"As the organizer of the nation's largest startup events, I have been asked by literally thousands of startup founders for ideas & resources to jumpstart their growth plans; and I almost always refer them to Max. Why? Because his process & ideas just work!"
"Max's insight/explanation of how we're spending our budget and the strategy behind it is more thoughtful than I've ever gotten from any of our other agency partners or in-house marketers. He lowered our e-com CAC by 80% and as the leader, his communication skills help tremendously with my overall decision-making and understanding of how we are putting our budget to better use!"
"My venture-backed fitness tech company has worked with Max for almost a year. Working with Max is like adding a CMO Co-Founder who is obsessed with finding the most profitable ways to acquire customers. His strategies & execution skills are fantastic."
"Max is an expert who quickly outperformed all of our long-standing campaigns. His methodical, data-driven approach to testing every element, from headlines to button colors, made a measurable impact on our ROAS almost instantly. Even better, the improvements continued month after month."
"Max helped us quickly make sense of the data we were seeing and the strategies he recommended helped us capitalize on those insights to get us some quick wins. His impact in our marketing strategy can't be understated. He responds fast & gives us easy-to-implement tactics that work! 10/10 recommend."
Awards
Awarded for a Facebook advertising campaign that systematically tested more creative variables and audience combinations than campaigns produced by several of the world's largest advertising organizations. The campaign demonstrated that disciplined experimentation could outperform significantly larger teams with substantially larger budgets.
Awarded after turning approximately $7,000 in Google Ads spend into more than $1.2 million in attributable revenue by identifying a highly overlooked search strategy in a niche market.
Recognized for building one of the fastest-growing business newsletters while making complex marketing concepts accessible to founders, operators, and marketers.
Criticism
No public figure escapes criticism. Friends, clients, and employees tend to agree on one recurring complaint: Max cares too much.
He has been known to spend weekends rewriting landing pages that technically weren't part of the project, lose sleep over underperforming campaigns that clients had already accepted, and message his team with marketing ideas at inconvenient hours because, in his words, "waiting until Monday might mean we forget."
His defense remains consistent:
“If someone trusts me with growing their business, I take that personally.”